Did you know that 90% of ScribbleLive’s direct customers have switched from another live blogging platform? Most of these moved over from Cover it Live. Many people ask us: what sets ScribbleLive apart?
A key part of our differentiation is how our platform has evolved, expanded and improved based on the needs of our customers and our strategic vision of how the real-time content and live-blogging landscape is changing.
Some of the things we’re excited about include:
HTML Pages for SEO and monetization: A key advantage ScribbleLive has over competitors is our white label technology, which generates fully indexable web pages in real time, making it easier for search engines to discover your content. Embedded and widget-based platforms such as Cover it Live hide your content, making it difficult for search engines to index it or, even worse, they index it as part of another company’s brand.
Permalinks: Every ScribbleLive post has its own URL. This makes it easy for people to share that content on Twitter, Facebook and other social media sites to drive traffic and advertising revenue. Many commenting systems can also be integrated into these pages to provide a threaded discussion of an individual post to complement your content.
Mobile: According to Pew Research, 47% of survey participants get their news from mobile devices. This includes live coverage. ScribbleLive optimizes its liveblogs so no matter the device, your readers can seamlessly interact with your multimedia coverage. ScribbleLive supports all mobile devices through cost-effective mobile skins, as well as API-based integration for mobile devices.
Flexibility: With ScribbleLive, your team can create multimedia content in a variety of ways — via the web, mobile, email, SMS and voice. We offer iPhone, Android and BlackBerry apps to support journalists in the field. ScribbleLive’s API also lets clients build custom apps that push out news and updates to readers in real time.
Workflow: ScribbleLive’s industry-leading LiveArticle feature lets multiple reporters create complete articles that update in real time, making it an ideal tool to summarize the events to date in a breaking story. LiveArticle is just one example of how we’re constantly coming up with new ideas to meet and support the needs of newsrooms and digital reporters.
Syndication: ScribbleLive is the standard for major news agencies such as AP, Reuters, EFE, PA and RIA Novosti. No other content platform offers the ability to syndicate news in real time. ScribbleLive’s syndication capabilities let newsrooms lower the cost of producing content by sharing resources and coverage in real time.
For some companies, real-time is an afterthought or a nice-to-have. ScribbleLive is built for journalists and news organizations that recognize real-time coverage is a core part of the future of journalism. If you share our vision, we’d love to share our capabilities with you. Sign up for a free trial or contact us for more information.